I was required to create a series of images
for my client intended for promotional use. My client is was a Pakistani woman who
is setting up a food catering business, specialising in Indian Cuisine. As this
is usually unheard of in her community, I wanted to explore the social
documentary side of the photo shoot.
The location for this shoot was at my client’s home in Derby. After discussing with my client, we decided that the images would convey a stronger message if some of her friends and family were present to sell both the homemade element of her business as well as display the social ways that her food can be enjoyed. I am required to photograph her and guests in her home environment preparing and eating the food she intends to sell.
As well as creating images that fit with my client’s brief I also want to explore the social aspects of her business and the culture of Pakistan. For this reason, I asked my client and the guests to dress in their traditional clothing; Shalwar Karmeez (loose trousers and long shirts), Dupatta (long scarfs, usually wrapped over the head) and Saris (a garment that is wrapped around the body, often embroidered and made with rich fabrics). This would also help to reinforce to the viewer the type of food that my client specialises in.
Some of the images I produced for this shoot:
The location for this shoot was at my client’s home in Derby. After discussing with my client, we decided that the images would convey a stronger message if some of her friends and family were present to sell both the homemade element of her business as well as display the social ways that her food can be enjoyed. I am required to photograph her and guests in her home environment preparing and eating the food she intends to sell.
As well as creating images that fit with my client’s brief I also want to explore the social aspects of her business and the culture of Pakistan. For this reason, I asked my client and the guests to dress in their traditional clothing; Shalwar Karmeez (loose trousers and long shirts), Dupatta (long scarfs, usually wrapped over the head) and Saris (a garment that is wrapped around the body, often embroidered and made with rich fabrics). This would also help to reinforce to the viewer the type of food that my client specialises in.
Some of the images I produced for this shoot:
These are great, the food shots work especially well.
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